Drive Ancillary Travel Purchases Among Millennial Consumers

Understand what motivates millennials

Millennial Report Cover.jpgAs a digital-first generation, there's no question that Millennials approach add-on travel purchases differently than older customer segments. Our latest online travel purchaser survey uncovers:

  • Millennials' process for making online travel purchases
  • Inventory favorites and opportunity categories 
  • Purchase motivations and messaging 

Boost your segmentation strategy with these demographic insights and increase your organization's ancillary revenue today.